Featured Game in Innsbruck: Innsbruck Haie to face ULTIMATE HOCKEY Friends Team

Updates

As part of the ULTIMATE HOCKEY – Breaking the Ice Tour, celebrating its world premiere in front of Olympiaworld Innsbruck from April 10–12, fans can look forward to a very special highlight. In the Featured Game on Sunday, April 12, the Innsbruck Haie – Ultimate Hockey will take on the newly formed ULTIMATE HOCKEY Friends Team.

The Haie will enter the game with a strong and well-balanced roster. Jan Lattner, Noah Kerber, Elias Stöffler, Winston Frimmel, Lukas Bär, Thomas Mader, Alexander Erlacher, Julian Pall, Lorenz Klingler and Ville Kolppanen will represent a well-coordinated squad ready for the spectacular matchup in ULTIMATE HOCKEY’s new fast-paced 3-on-3 format — promising speed, intensity and excitement.

On the opposing side, the ULTIMATE HOCKEY Friends Team features a high-profile lineup with several well-known names from international ice hockey.
Marcus Kink, Mark Katic, Nikita Scherbak, Cody Lampl, Yannic Seidenberg, Luca Tosto, Dennis Endras and Bett Budgell headline an exceptional roster assembled especially for this unique game. The team was largely put together by Dennis Endras, who created a true all-star lineup for the Featured Game.

The matchup is part of the official world premiere of the ULTIMATE HOCKEY – Breaking the Ice Tour, where the new international 3-on-3 format will be presented outdoors for the first time. Set against the unique backdrop of Olympiaworld Innsbruck, elite sport, entertainment and international guests will come together for an event designed to mark the beginning of a new global era in ice hockey.

Tickets available via eticket.

Press contacts: 

Protagonist Partners
info@protagonistpartners.com

ProOxy AG
Verena Adami
 
Director Communications
v.adami@ultimatehockey.org 

IIHF 
Florian Mayer
Manager 3x3
florian.mayer@iihf.com 

About ProOxy AG

ProOxy AG, headquartered in Rotkreuz (Switzerland), is committed to rethinking the sport of tomorrow and actively shaping its future. The company develops innovative sports and redefines existing disciplines — with a clear ambition to make movement more engaging, modern, and accessible.

With the Ultimate Hockey League (UHL), ProOxy AG is launching its first flagship project: a completely reimagined 3x3 small-field ice hockey format that elevates speed, skill, and entertainment to a new level. The UHL is built on a forward-looking concept that firmly integrates social and environmental sustainability — demonstrating how modern sports formats can be designed responsibly and innovatively.

With an interdisciplinary team of sports experts, developers, and strategists, ProOxy AG consistently focuses on innovation, dynamism, and future-oriented thinking. Its mission: to set new standards in the sports sector and create lasting impact for athletes, federations, event organizers, and the global sports community.

About the IIHF 

The International Ice Hockey Federation (IIHF) is the global governing body for the sport of ice hockey. With 84 Member National Associations (MNAs), the IIHF oversees the world’s premier ice hockey tournaments, including the World Championships, the Olympic Games, and various age-group competitions.  

Questions and Answers

Download the Q&A.

Press contacts: 

Protagonist Partners
info@protagonistpartners.com

ProOxy AG
Verena Adami
 
Director Communications
v.adami@ultimatehockey.org 

IIHF 
Florian Mayer
Manager 3x3
florian.mayer@iihf.com 

About ProOxy AG

ProOxy AG, headquartered in Rotkreuz (Switzerland), is committed to rethinking the sport of tomorrow and actively shaping its future. The company develops innovative sports and redefines existing disciplines — with a clear ambition to make movement more engaging, modern, and accessible.

With the Ultimate Hockey League (UHL), ProOxy AG is launching its first flagship project: a completely reimagined 3x3 small-field ice hockey format that elevates speed, skill, and entertainment to a new level. The UHL is built on a forward-looking concept that firmly integrates social and environmental sustainability — demonstrating how modern sports formats can be designed responsibly and innovatively.

With an interdisciplinary team of sports experts, developers, and strategists, ProOxy AG consistently focuses on innovation, dynamism, and future-oriented thinking. Its mission: to set new standards in the sports sector and create lasting impact for athletes, federations, event organizers, and the global sports community.

About the IIHF 

The International Ice Hockey Federation (IIHF) is the global governing body for the sport of ice hockey. With 84 Member National Associations (MNAs), the IIHF oversees the world’s premier ice hockey tournaments, including the World Championships, the Olympic Games, and various age-group competitions.  

Questions and Answers

Download the Q&A.